Thursday, January 13, 2022

LEGO INDUSTRY TERMS

  • franchise-  A franchise is a group of media products based of an original product. An example of this is Disney who own lots of brands and brackets of Disney to diversify marketing.
  • synergy- A group of company's that work together and cooperate and cross market
  • tent-pole production-  a big budget movie that can provide support for smaller movies due to its large profits
  • ensemble cast- an ensemble cast is a group of principals, the Lego movie has lots of famous characters and actors
  • conglomerate- a large organisation that owns lots of different companies
  • vertical integration- is the process whereby a single company controls production and supply

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1 comment:

  1. Media@ClaremontJanuary 30, 2022 at 8:22 AM

    Mark 9/10
    Brief but correct
    conglomerate: A media group, or media institution is a company that owns numerous companies involved in mass media enterprises, such as television, radio, publishing, motion pictures, theme parks, or the Internet.

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BLOB OPERA 16/06/22

  We used blob opera to make a concert poster for our blobs. My blobs are called Bohemian Blobsady.